I go to meet Charles Kennedy’s poster van for a photo op. The Lib Dems are launching our 10 Good Reasons to Vote Liberal Democrat poster campaign today. The graphic and the idea behind it I think are fabby. In very bold text in red – it says ‘We oppose’ and then in gold ‘We propose’ and lists the 10 things.

It’s very striking visually as well as making the point that we are a ‘Real Alternative’ – which indeed we are!

It works well – of course the headlines are backed by substantive policy proposals – but as an ex-graphic designer of some 20 years’ experience prior to politics – it is the best graphic I have seen yet…

After our photo op the poster van goes on its merry way around to other Lib Dem target seats in London.